It's swimsuit Wednesday once again. These ads all appeared in May 1960.
There's lots of body hugging knits with molded cups. Enjoy!
Jantzen
"Fabulastic" suit with molded cups and a single shoulder strap. Va va
voom! Sold for $20.00 (about $148.00 in today's dollar).
Rose
Marie Reid elasticized knit suit with an inner "Circolair" swim-bra
which allows the deeply cut back. Sold for $22.95 (about $170.00 in
today's dollar).
B.
Altman offered this black and white stripe maillot made from nylon and
rubber Lastex knit in their Vacation Shop. Sold for $22.95 (about
$170.00 in today's dollar).
"Just
wear a smile and a Jantzen". Pink maillot with a fringed collar and
French bra cups. Sold for $25.00 (about $184.00 in today's dollar).
Catalina
takes a blue cotton Tiki print and criss-crosses the bustline, goddess
drapes the front. Sold for $12.95 (about $96.00 in today's dollar).
Catalina
again, this time in solid red Orlon acrylic, nylon, and rubber knit
with molded cups and a white plastic buckle at the bust. Sold for $19.95
(about $148.00 in today's dollar).
